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WHY DRINKS & BEVERAGE BRANDS NEED A SPECIALIST 3PL

A drinks range moves differently from almost anything else a 3PL handles. It is dense, it is fragile, it ships by the case and the pallet, and a good part of it is regulated. Treat it like generic e commerce stock and you end up paying for breakages and a storage bill that does not add up.

That is why outsourcing only pays off if the 3PL takes the whole operation, not the straightforward half of it. We store your drinks, manage the stock, pick and pack every order and case, and run the delivery ourselves.

| Paragon logistics

PACKED TO SURVIVE THE CARRIER

Glass bottles and cans need the right outer cartons, dividers and void fill, not a generic mailing bag. We pack drinks to reach the customer intact, and we track breakage rates by line so the packing specification keeps improving.

| Paragon logistics

BUILT FOR WEIGHT AND PALLETS

Drinks stock is dense and moves by the pallet. Our racking, handling equipment and case-pick processes are set up for heavy goods, so you are not paying e-commerce bin rates to store a tonne of liquid.

| Paragon logistics

TRADE AND DTC FROM ONE STOCKHOLDING

Pallets out to a wholesaler and single mixed cases out to consumers, picked from the same stock and reported in one system. Your B2B and B2C channels do not need two separate warehouses.

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DRINKS & BEVERAGE
BRANDS WE WORK WITH

The drinks category is broad, from a canned functional brand running five-figure monthly DTC volumes to an independent wine importer supplying the trade. What our drinks clients share is a heavy, fragile, fast-moving product and not enough hours in the day to warehouse it themselves.

Soft drinks and functional brands | Canned and bottled soft drinks, energy and functional drinks, mixers and ready-to-drink lines, stored and shipped at the volumes that DTC and retail demand.

Coffee, juice and chilled drinks | Cold brew, fresh juice, kombucha and other chilled lines that need temperature control from storage right through to delivery.

Beer, wine and spirits brands | We store and distribute duty-paid beer, wine and spirits stock for breweries, wine importers and spirits brands, handling both case and pallet movements to trade and consumers.

Subscription and DTC drinks brands | Mixed-case subscription boxes and online drinks orders through Shopify, WooCommerce and the marketplaces, picked and packed to land without breakages.

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PALLET AND CASE STORAGE

Ambient and chilled storage billed per pallet, with case-level and mixed-case picking. Space scales up for your summer or Christmas peak and back down once it passes.

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STOCK VISIBILITY

A warehouse management system showing live stock by line, what has shipped and what is running low, so you reorder on data instead of guesswork.

| Paragon logistics

SAME DAY DELIVERY

Same-day across London and next-day UK-wide, plus pallet delivery into retail and trade. Our drivers, our vehicles, and accountability that stays with us rather than a subcontractor.

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RELATED SERVICES

A drinks 3PL contract connects to the wider Paragon operation. These services work alongside it:

  • 3PL Services UK: the full third-party logistics offering this page sits within.
  • Storage & Fulfilment: flexible pallet and bin storage with order fulfilment from one site.
  • Freight Distribution: pallet network and full-load freight movement across the UK.
  • Contract Distribution: scheduled, SLA-backed distribution for retailers and established brands.
  • Chilled Storage Warehouse: temperature-controlled storage for chilled drinks lines.
  • Food & Meals 3PL: the sister 3PL service for food and meal brands.
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WHAT IS A DRINKS 3PL?

A drinks 3PL is a third-party logistics provider that stores, picks, packs and distributes beverage products for you. It covers the warehousing, the order fulfilment and the delivery, set up for the weight, fragility and case-based movement that drinks involve.

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CAN YOU STORE AND SHIP ALCOHOL?

Yes. We store and distribute duty-paid beer, wine and spirits stock for drinks brands, handling both case and pallet movements. If your stock is duty-suspended or you have specific excise requirements, raise it with us at the quote stage so we can confirm the right setup for your range.

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HOW DO YOU KEEP BREAKAGE RATES DOWN?

Drinks are packed for the route they are travelling, with proper outer cartons, dividers and void fill for parcel shipments and secure palletisation for trade orders. We monitor breakage rates by line, so the packing specification gets better over time rather than staying static.

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DO YOU HANDLE CHILLED DRINKS LIKE KOMBUCHA AND COLD BREW?

Yes. Our west London warehouse has chilled storage alongside ambient, so temperature-sensitive drinks are held and delivered within spec. Chilled and ambient lines from the same brand can stay with one provider.

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CAN YOU SUPPLY BOTH RETAIL AND DIRECT TO CONSUMER?

Yes. We pick pallets and cases for wholesale and trade customers and single mixed cases for consumers, all from the same stockholding, with both channels reported through one system.

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IS THERE A MINIMUM VOLUME OR A LONG CONTRACT?

No long lock-in. We work on rolling agreements, and storage and handling scale with your volumes, which suits drinks brands with strong summer or Christmas seasonality.

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